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Rhytmelo

Decisions on data that is actually right.

For teams making spend decisions on broken data. Tracking, attribution and funnel plumbing you can trust.

Spec sheet
Timeline
3–6 wks
Team
2–3
From
Scoped after a call
Platforms
GA4, Meta, server-side

ProblemSound familiar?

  • Platforms disagree on revenue
  • iOS changes broke attribution
  • Nobody trusts the dashboard

We engineerWhat we engineer

Server-side event pipelines, a single event schema across channels, and dashboards that reconcile to the order ledger.

ArchitectureTypical architecture

  1. Storefront events
  2. Server-side collector
  3. Ad platforms (CAPI)
  4. Warehouse + dashboard

CapabilitiesCapabilities

  • Event schema design
  • Server-side GTM / CAPI
  • Attribution modelling
  • Reconciliation reporting

DeliverablesDeliverables

  • Tracking plan
  • Server-side implementation
  • Reconciled dashboard
  • Monitoring alerts

ProcessProcess

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Week 1

Discover

We learn the business before the brief: the metric that matters, the constraints, the people involved.

Done whenEveryone agrees on the goal, the metric and its baseline.
What happens
  1. Kick-off workshop with your decision-makers
  2. Access to analytics, code and tools
  3. Agree the one metric this work must move
You get
  • Kick-off notes and a shared goal
  • Access checklist
  • Named pod lead
From you
~2 hours for the workshop, plus access to your systems
Who’s involved
Pod lead + engineering lead
  1. We learn the business before the brief: the metric that matters, the constraints, the people involved.

    What happens
    1. Kick-off workshop with your decision-makers
    2. Access to analytics, code and tools
    3. Agree the one metric this work must move
    You get
    • Kick-off notes and a shared goal
    • Access checklist
    • Named pod lead
    From you: ~2 hours for the workshop, plus access to your systems · Done when: Everyone agrees on the goal, the metric and its baseline.

StackStack

GA4sGTMMeta CAPIBigQueryLooker Studio

WorkWork

Questions

Conversion Infrastructure, asked often.

All questions →

Often. We regularly take the engineering layer while a brand or performance agency keeps creative and media. We agree on ownership in week one so nothing falls between teams.

Start

Start with conversion infrastructure.

Commerce audit
Work

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