A storefront without the theme ceiling.
For brands whose experience has outgrown a theme. Hydrogen and custom storefronts where the theme can’t go.
- Timeline
- 10–16 wks
- Team
- 4–6
- From
- Scoped after a call
- Platforms
- Hydrogen, Next.js
ProblemSound familiar?
- Design ideas the theme can’t express
- Content and commerce in separate silos
- Performance stuck despite tuning
We engineerWhat we engineer
We decide honestly whether headless pays off, then build an edge-rendered storefront with a CMS your team can run.
ArchitectureTypical architecture
- Hydrogen / Next.js storefront
- Storefront API
- Headless CMS
- Edge cache
CapabilitiesCapabilities
- Headless feasibility review
- Hydrogen builds
- CMS modelling
- Edge caching and ISR
DeliverablesDeliverables
- Go / no-go recommendation
- Production storefront
- CMS with editor training
- Performance budget in CI
ProcessProcess
Discover
We learn the business before the brief: the metric that matters, the constraints, the people involved.
- Kick-off workshop with your decision-makers
- Access to analytics, code and tools
- Agree the one metric this work must move
- Kick-off notes and a shared goal
- Access checklist
- Named pod lead
We learn the business before the brief: the metric that matters, the constraints, the people involved.
What happens- Kick-off workshop with your decision-makers
- Access to analytics, code and tools
- Agree the one metric this work must move
- Kick-off notes and a shared goal
- Access checklist
- Named pod lead
StackStack
WorkWork
Often. We regularly take the engineering layer while a brand or performance agency keeps creative and media. We agree on ownership in week one so nothing falls between teams.
Yes. Most commerce work can start as a productized sprint with a fixed price and fixed deliverables — see Programs. Larger rebuilds are scoped after an audit.
Programs →Always a duplicate theme or staging environment first. Nothing reaches production without a review and a rollback plan.
Start with headless commerce.
